Our Story

"Adventure Is good for the soul"

Founded by husband and wife team Ethan + Jenn Zimmerman, Northgoods is a brand built out of a love for the great outdoors and a passion for producing quality, stylish goods for Men, Women and Youth that hold up to any adventure.

Our in-house team manages every aspect of the process, including artwork design, garment selection, and production. By handling everything internally, we ensure that each piece maintains the utmost quality while also being affordably priced. All of our items are designed and produced by our sister company, Studio North, located in Hayward, Wisconsin.